PR Manager at Too Good To Go

Posted on:
January 5, 2023

🔭 Our mission & vision

Job Description

Imagine if there was something we could all change today that would reduce global warming by 10%. That’s how much food waste contributes to the climate crisis, and yet we continue to waste 40% of all the food produced in the US.

As featured in TimeOut, Well+Good, Time Magazine, Bloomberg, The Wall Street Journal, and more Too Good To Go offers a simple solution that empowers everyone to fight food waste by connecting consumers to restaurants and grocery stores with surplus meals and ingredients through our app. Our community of 70 million of users has already saved 185 million meals across 17 countries - and we’re just getting started in the US.

As a social impact company taking on a global issue, there are many great stories to tell and the support of an amazing group of Waste Warriors to help you tell them.

Sounds like your kind of mission? Here is what it will entail:

You will focus on increasing awareness about eliminating food waste via the Too Good To Go marketplace, by developing and executing effective communication, media relations, speaking and panel opportunities, media, sales and marketing events to drive measurable impact on the business.

Your role:

Deploy the PR & media strategy in the US market 

Proactively seek high level placements in print, broadcast and online media by executing regular pitching alongside an in-house and external agency team 

Plan, create, and coordinate proactive stories. 

Ensure you have the right content, distribute it to all the relevant parties, and conduct diligent follow-ups to secure coverage 

Manage reactive media inquiries and interview requests

Monitor, evaluate, and communicate PR results

Highlight any potential issues / crisis matters to local and global teams. 

Understand and follow the TGTG crisis management procedures. 

Help position our global and local spokespeople as the ‘go-to’ experts on food waste at industry events 

Plan and exchange strategies and ideas with the global PR team

Support with event planning and coordination (B2B and B2C)

Research and evaluate opportunities for Too Good To Go to be present and participate in relevant events & awards in the US that will make a significant impact

Why you are the Food Waste Warrior we’re looking for:

Experience in a relevant PR role 

Experience with an agency is highly valued!

A natural storyteller and great copywriter in English; Spanish proficiency is an added value 

Excellent understanding of the media landscape in the US and how to make the most out of a story, both nationally and regionally. 

An existing network of media and press contacts is highly valued 

Brilliant communication skills and the ability to translate ideas into PR tactics

Strong news sense, able to advise the team on what will and won’t make it in media

Ready to roll up your sleeves with a tenacious approach to getting our story told

Interest in and ability to collaborate with broader marketing team 

Understanding of how PR drives business metrics 

100% target-oriented and resourceful, with a positive, flexible mindset

Past experience with food, lifestyle and consumer PR is a plus 

A natural interest in food waste and sustainability 

Benefits:

100% Employer paid health coverage options for employee (Includes medical EPO plan, dental, and vision)

50% employer paid health coverage options for your family

401(k) plan to help save for your future

Pre-Tax Commuter Benefits Program

Generous Vacation Package of 20 Days + 13 paid company holidays

Flexible Spending Account

If you still need more convincing…

A rare opportunity to work in a social impact company (and certified B Corporation!) where you get to wake up every day knowing you’re achieving positive change.

The experience of being part of an international company with 1400+ enthusiastic and highly talented teammates across 17 countries – always ready to share knowledge and support!

Strong personal as well as professional development in an intense and high-growth scale-up environment.

An open company culture where you have the independence and room to unleash your creativity.

A strong team culture where successes are celebrated together.

 

#LI-LO1

A Movement for Everyone

We want to inspire and empower everyone to fight food waste together. With that mission, it’s only natural that we want to build a diverse and inclusive team of highly capable individuals who are passionate about doing things in a better way. We strongly believe we all excel and are more creative when we’re allowed to be ourselves, and we’re committed to a culture where all of us belong.

We are an equal opportunity employer and all employment is decided on the basis of qualifications, merit and business need. If you need reasonable accommodation at any point in the application or interview process, please let us know.

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