Associate - Digital & Social Media at Beyond Meat

Posted on:
April 5, 2023

🔭 Our mission & vision

Job Description


At Beyond Meat, we started with simple questions. Why do you need an animal to create meat? Why can’t you build meat directly from plants? Thus, we make plant-based meats that allow families to eat more, not less, of the traditional dishes they love while feeling great about the health, sustainability, and animal welfare benefits of plant protein. Our goal is to bring exciting change to the plate—and Beyond.

At Beyond Meat, we are focused on raising the bar on talent. We are dedicated to shaping an inclusive culture that drives excellence, innovation, and results by enabling talent acceleration and development, engagement, and the employee experience.  Reporting to the Director, Social and Digital, the Associate - Digital & Social Media, will work directly with the Social Media Manager to help organize, shape and execute every social post that goes out to Beyond Meat’s 3M+ connected followers. They will be responsible for analyzing data and optimizing content to drive engagement.  In addition to social media, the Associate will also be responsible for maintaining and creating content for Beyond Meat’s website and newsletter and manage the team’s content library. The ideal candidate is driven and self-motivated, has a passion for digital brand marketing and the world of social media.Tasks, Duties, and General ResponsibilitiesWork closely with social media manager to help draft paid and organic social captions and messaging, as well as newsletter copy.  Assist Social Media Manager in organizing, scheduling, and programing all Beyond Meat content and how it lives across our owned social and digital network.  Manage digital team’s content library. Primary lead for keeping website content up-to-date and accurate via CMS.Create new and innovative strategies to improve and optimize all Beyond Meat newsletters in Klaviyo. Implementing new welcome series, drip emails, and more.Analyze email campaign performance and suggest improvements.Update Digital Dashboard and create Monthly Social Report

Education, Technical Skills and Previous ExperienceBachelor’s degree in Marketing, Communications, or relevant field preferred.2+ years of experience in social media management or digital marketing (internships, part-time jobs, etc.).Social/Digital savvy – have a personal media presence (TikTok, Twitter, Instagram, Snapchat)Strong written and oral communication skills.Be a self-motivated person who isn’t afraid to carve out new responsibilities for themselves.A genuine love for and excitement about the internet. Awareness of social media trends, pop culture, influencers, and relevant competitors in the food space. Proficient and knowledgeable with spelling, grammar, and written communications. Preferred experience with platforms like Mail Chimp and Klaviyo, Emplifi, and Facebook Business Manager.  Preferred experience with website CMS. Highly organized, focused, and detail oriented. Highly effective in project management,  organizational systems, and workflows.Work EnvironmentIn office five (5) days a week (El Segundo, CA)The starting annual base pay for this role is between USD 75,000 and 80,000.  The actual base is dependent upon many factors, such as: training, transferable skills, work experience, business needs and market demands.  The base pay range is subject to change and may be modified in the future. The role may also be eligible for bonus, equity, and benefits. 

Beyond Meat is an equal employment opportunity employer. Candidates are considered for employment without regard to race, creed, color, national origin, age, sex, religion, ancestry, veteran status, marital status, gender identify, sexual orientation, national origin, liability for military service, or any other characteristic protected by applicable federal, state, or local law. If you are interested in learning the status of your application, please note you will be contacted directly by the appropriate human resources contact person if you are selected for further consideration. Beyond Meat reserves the right to defer or close a vacancy at any time.

Please note that Beyond Meat has adopted a COVID-19 vaccination policy to safeguard the health and well-being of our employees. All U.S. employees who (a) physically enter a Beyond Meat facility in the United States, (b) represent Beyond Meat at work-related events, including but not limited to trade shows and product demonstrations, or (c) physically enter customer or potential customer sites in connection with their work for Beyond Meat must take all necessary steps to be Fully Vaccinated as a condition of employment, unless a reasonable accommodation is approved.Apply for this job

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